As the Co-Founder of Infinity Sponsorship, I get approached for sponsorship from time to time.
I love the thought of fundraisers doing their research into my brand, who my target market is that I’m trying to connect with and then making an approach to me to ask about what the ideal sponsorship relationship for me would look like!
Unfortunately, that doesn’t happen. EVER.
One such approach that I have received is highlighted below.
I share this with you because, would you believe, letters, emails and proposals written in this way are much more common than you might think. And if you happen to be someone writing letters like this to potential sponsors. It’s time to stop. Right now.