The Revenue Generator

There are some powerful, creative and inexpensive ways to provide additional benefits to your corporate partners that will add immense value to their brand and create significant abundance to your organisation.

It is well documented that more and more consumers are ‘shopping with a conscience’ and brands that show their support for charities and promote positive social change are reaping the rewards in terms of both their reputation and profits.

How could your organisation partner with well-aligned brands in such a way that not only creates much greater awareness of your mission and the outcomes you are seeking, but also creates new and untapped revenue streams?


In this webinar, I explore the benefits and practical implications of offering the right brands ‘Endorsement’ and/or ‘Proud Supporter’ status. Two areas that have the potential to transform your performance, maximise your impact and increase your income very simply.

What You’ll Learn

  • what the latest research is saying and how you can leverage the trust that consumers have in your brand
  • how to look at new and current partnerships through a fresh lens
  • how to tie product endorsement and ‘proud supporter’ status into your current sponsorship strategy
  • to screen your potential partners in new ways
  • how to better leverage your current partnerships
  • how to tell whether endorsing a product or service or offering ‘proud supporter’ status is right for your organisation
  • how to approach companies that are aligned to your mission and vision and offer endorsement or ‘proud supporter’ status

What You’ll Get

  • Endorsement Policy template
  • Endorsement Application Form template
  • Endorsement Agreement template
  • ‘Proud Supporter’ Policy template
  • ‘Proud Supporter’ Application Form template
  • ‘Proud Supporter’ Agreement template


  • Registration for this webinar
  • Access to webinar resources
  • Unlimited replay access
  • Access to online forum
  • Normal Price $195
  • .

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If you have any questions about the webinar or the Fundraising Academy, please contact us via email.


Abby Clemence

Abby Clemence

My singular focus is to help you become a better fundraiser.  It is critical that the for-profit and for-purpose sectors come together in partnership so that we can tackle the global social and environmental issues we are all concerned about.

I founded Infinity Sponsorship with this purpose in mind, and bring 25 years in marketing, sales, adult education, communications, event management and corporate / cause-related partnership experience to organisations to help them transform their performance, maximise their impact and increase their income.