The New Sponsorship Revolution And The Power Of Charity

The New Sponsorship Revolution And The Power Of Charity

A benevolent perfect storm is brewing.  It is an exciting time to be part of this rich and diverse sector as opportunities to make an even greater impact and income are closer than they’ve ever been.  In order to really make the most of the opportunities before us, non-profits need to rethink the way they use the corporate sector.

It is no longer enough to wonder whether there are companies ‘out there’ willing to part with their money.  There is a real opportunity for businesses to become a ‘skilled partner’ to organisations like yours, and there’s significant income streams to be created as a result.

Rather than focusing on well-intended philanthropy, your organisations needs to focus on structured, strategic partnerships with the corporate sector where your core mission and their core business intersect.

The New Sponsorship Revolution And The Power Of Charity

The last decade has seen huge shifts in marketing, advertising and consumerism.  What people want from their favourite brands when they shop has changed.  These ‘consumers with a conscience’ are becoming more and more aware (especially our younger pioneering generations) that they hold the real power over corporates, as they demand brands not operate from a place of  ‘profits at all costs’ but start realising their place in becoming a ‘force for good’.

And the research is conclusive, it’s the Charity sector that is under the spotlight.  You are the change-makers in society and brands everywhere are looking for help.

Join me on this live webinar as we look at how the tides are changing and the time has come for you to teach brands how they can become more relevant to their customers (your supporters) by understanding the power of charity.

What You’ll Learn

In this webinar Abby will cover:

  • the research that reveals how consumers are spending and why you are their focus

  • how the ‘power of three’ can come together to create powerful and positive change

  • all the ways you can work with the right brands, beyond sponsorship

  • understanding how your mindset directly affects your success

  • why companies need help to be a ‘force for good’, and how to make sure you can benefit

  • the secret mental checklist brands use when they assess your partnership approach

What You’ll Get

In this webinar you will receive:

  • Resource – The secret mental checklist that brands use to access your approach

  • Unlimited access to this webinar on-demand.

Is This Webinar For You?

It is if you are a business development or marketing manager, fundraiser, sponsorship seeker, CEO, Board Director, volunteer or involved in seeking corporate partners for your event or For-Purpose organisation.

Are You Already A Member?

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Limited Time Offer

INDIVIDUAL

$5500
  • Registration for this webinar
  • Access to webinar resources
  • Unlimited replay option
  • Access to online forum
  • Normal Price $75
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MOST FLEXIBLE

$7500monthly
  • Registration for EVERY live monthly webinar
  • Access to resources that come with EVERY webinar
  • Unlimited replay option
  • Access to online forum
  • LIVE coaching through monthly Q&A sessions
  • Unlimited access to on-demand webinar library
  • Full Sponsorship Foundations Program – 16 modules
  • Members-only podcasts, webcasts
  • Variety of sponsorship eBooks
  • More than 45 templates
  • We have a template for everything!
  • .

BEST VALUE

79500yearly
  • Registration for EVERY live monthly webinar
  • Access to resources that come with EVERY webinar
  • Unlimited replay option
  • Access to online forum
  • LIVE coaching through monthly Q&A sessions
  • Unlimited access to on-demand webinar library
  • Full Sponsorship Foundations Program – 16 modules
  • Members-only podcasts, webcasts
  • Variety of sponsorship eBooks
  • More than 45 templates
  • We have a template for everything!
  • SAVE $105

NEED HELP OR HAVE QUESTIONS?

If you have any questions or concerns about joining the Fundraising Academy, please contact us via email.

EMAIL
Abby Clemence

Abby Clemence

My singular focus is to help you become a better fundraiser.  It is critical that the for-profit and for-purpose sectors come together in partnership so that we can tackle the global social and environmental issues we are all concerned about.

I founded Infinity Sponsorship with this purpose in mind, and bring 25 years in marketing, sales, adult education, communications, event management and corporate / cause-related partnership experience to organisations to help them transform their performance, maximise their impact and increase their income.

2017-11-22T13:26:45+00:00 By |