The Swiss Army Knife of Sponsorship Benefits

Are you struggling to work out what to offer your potential corporate partners as part of their sponsorship with you?

Is it because you can’t think of a single thing that you could propose that might be of value to them, or any there just too many things going on in your organisation that you don’t know how to package it all up in a way that would be valuable to them?

Companies are constantly seeking new and creative avenues to connect with their target markets, and there are many creative ways that you can create purposeful and profitable partnerships with brands with offerings that you may not even have thought of yet.

Join me now, as we cover the top benefits brands want from an alignment with you, how to easily uncover the needs of your potential sponsors and then package them up into a compelling proposition!

The swiss army knife of sponsorship benefits.

What You’ll Learn

In this webinar Abby will cover:

  • Sponsorship vs Partnership – the different elements you can incorporate into a relationship with a company.

  • The 8 top things brands want from their for-purpose partners and how to deliver them.

  • Why gold, silver, bronze proposals are ‘so last season’. Real life examples, that will show you why brands everywhere are snoring.

  • How to brainstorm with potential sponsors to elicit what THEY are seeking from a partnership with you. (Hint: this helps YOU to develop an offering, without the guesswork, that keeps them engaged, happy and investing in your organisation!)

  • Fresh ideas for you to consider offering your sponsors, beyond logo placement.

What You’ll Get

In this webinar you will receive:

  • Annual Marketing Schedule template.

  • Questions You Should Be Asking First template.

  • Some real life sponsorship proposals (without the GSB levels) to give you some fresh ideas.

  • Answers to your specific questions during the live interactive Q&A session

  • Unlimited access to this webinar on-demand.


  • Registration for this webinar
  • Limited replay option
  • Access to online forum
  • Normal Price $195
  • .

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If you have any questions about the webinar or the Fundraising Academy, please contact us via email.


Abby Clemence

About Abby

My singular focus is to help you become a better fundraiser.  It is critical that the for-profit and for-purpose sectors come together in partnership so that we can tackle the global social and environmental issues we are all concerned about.

I founded Infinity Sponsorship with this purpose in mind, and bring 25 years in marketing, sales, adult education, communications, event management and corporate / cause-related partnership experience to organisations to help them transform their performance, maximise their impact and increase their income.