The Swiss Army Knife of Sponsorship Benefits – Live Webinar

Webinar – Daily 10:00am AEST (BRISBANE TIME)

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The Swiss Army Knife of Sponsorship Benefits

Are you struggling to work out what to offer your potential corporate partners as part of their sponsorship with you?

Is it because you can’t think of a single thing that you could propose that might be of value to them, or any there just too many things going on in your organisation that you don’t know how to package it all up in a way that would be valuable to them?

Either way, if not knowing what potential partners want has been one of the factors preventing you from getting your sponsorship strategy off the ground, then now is the perfect time of the year to develop a framework that will help you ask better questions of your potential partners and work out exactly what you can offer them to meet their needs.

The swiss army knife of sponsorship benefits.

Companies are constantly seeking new and creative avenues to connect with their target markets, and there are many creative ways that you can create purposeful and profitable partnerships with brands with offerings that you may not even have thought of yet.

Join me for this webinar, as we cover the top benefits brands want from an alignment with you, how to easily uncover the needs of your potential sponsors and then package them up into a compelling proposition!

What You’ll Learn

In this webinar Abby will cover:

  • Sponsorship vs Partnership – the different elements you can incorporate into a relationship with a company.

  • The 8 top things brands want from their for-purpose partners and how to deliver them.

  • Why gold, silver, bronze proposals are ‘so last season’. Real life examples, that will show you why brands everywhere are snoring.

  • How to brainstorm with potential sponsors to elicit what THEY are seeking from a partnership with you. (Hint: this helps YOU to develop an offering, without the guesswork, that keeps them engaged, happy and investing in your organisation!)

  • Fresh ideas for you to consider offering your sponsors, beyond logo placement.

What You’ll Get

In this webinar you will receive:

  • Annual Marketing Schedule template.

  • Questions You Should Be Asking First template.

  • Some real life sponsorship proposals (without the GSB levels) to give you some fresh ideas.

  • Answers to your specific questions during the live interactive Q&A session

  • Unlimited access to this webinar on-demand. (Members only)

  • 7 day unlimited replay to ‘webinar only’ participants

Is This Webinar For You?

It is if you are a business development or marketing manager, fundraiser, sponsorship seeker, CEO, Board Director, volunteer or involved in seeking corporate partners for your event or For-Purpose organisation.

Are You Already A Member?

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  • Attend this live webinar
  • Access to downloadable webinar resources
  • 7 day replay option
  • Access to online Sponsorship Seekers Forum
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  • Instant access to EVERY live webinar
  • + Unlimited replay
  • Full Sponsorship Foundations Program
  • – including 16 modules + templates
  • 14-Day Sponsorship-Game-Changer Program
  • LIVE monthly coaching sessions
  • Full access to (25+) on-demand webinars
  • Download a variety of sponsorship eBooks
  • Members-only podcasts, webcasts
  • Access to online Sponsorship Seekers Forum
  • Heaps of templates and downloadable resources
  • No minimum subscription – cancel anytime
  • OR SAVE $105 – sign up for $795/year


If you have any questions or concerns about joining the Fundraising Academy, please contact us via email.

Abby Clemence

About Abby

My singular focus is to help you become a better fundraiser.  It is critical that the for-profit and for-purpose sectors come together in partnership so that we can tackle the global social and environmental issues we are all concerned about.

I founded Infinity Sponsorship with this purpose in mind, and bring 25 years in marketing, sales, adult education, communications, event management and corporate / cause-related partnership experience to organisations to help them transform their performance, maximise their impact and increase their income.

2018-01-30T13:11:44+00:00 By |