Precious Metals and Sponsorship Levels
Why They’re Killing Your Event

You get one chance to ‘get it right’ when you make an approach to a company for sponsorship.

It doesn’t really seem fair, but the truth is you can’t go back to them later on when you realise that you left someone else’s name on the proposal, the price wasn’t right, or worse, you’ve created a list of precious metal sponsorship levels that no-one’s interested in.

The landscape has evolved drastically over the last decade, moving from transactional-based sponsorships to relationship-based partnerships. This means that logo placement and bronze, silver and gold packages are being left behind in favour of much more innovative solutions that create shared value for both partners.

In this webinar, I show you how to move away from the precious metals and really maximise the investment and commitment you can command from your partners.

What You’ll Learn

  • Why your sponsorship levels are doing you more harm than good
  • How to get more sponsors, money and put the ‘sexy’ back into your events
  • How to send far fewer proposals with a much higher strike rate
  • the secret mental checklist sponsors use when they assess your proposal

What You’ll Get

  • Event sponsorship readiness checklist

  • Sponsor’s secret mental checklist

Limited Time Offer


  • Registration for this webinar
  • Access to webinar resources
  • Limited replay option
  • Access to online forum
  • Normal Price $195
  • .

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If you have any questions about the webinar or the Fundraising Academy, please contact us via email.


Abby Clemence

Abby Clemence

My singular focus is to help you become a better fundraiser.  It is critical that the for-profit and for-purpose sectors come together in partnership so that we can tackle the global social and environmental issues we are all concerned about.

I founded Infinity Sponsorship with this purpose in mind, and bring 25 years in marketing, sales, adult education, communications, event management and corporate / cause-related partnership experience to organisations to help them transform their performance, maximise their impact and increase their income.