Do your research on who your strong sponsorship prospects are and why they are a good fit for your organisation. Are your supporters their target market?
Take the time to build a strong rapport, ask intelligent and probing questions that reveals what they are seeking to gain out of any sponsorship opportunity. It’s not about how poor you are and that you have no money to run your programs.
Demonstrate that you can deliver on what they are looking for.
Follow each of these steps and make a compelling argument to your next sponsor.
Just like a dog with a bone, don’t give up!