How To Get Your Board and CEO
To Support Your Sponsorship Efforts

It takes a whole organisation to deliver a corporate partnership strategy.  It doesn’t matter whether you’re a Board Director, CEO or the fundraiser – everyone has a role to play in creating and implementing a successful partnerships program.

How well does your organisation pull together?

The role of your Board in implementing a philanthropic campaign is well documented.  Why then is no-one talking about the fact that it is a conflict of interest for your Board Directors to bring their commercial interests to the table when creating a sponsorship strategy?

How ‘sponsorship-friendly’ is your organisation really? And what does that even mean?

What You’ll Learn

  • Your Board and sponsorship
  • The pathway to best practice corporate partnerships
  • What the research is saying
  • Assessing and improving your organisational culture to make sure your partnerships are always headed for success
  • What your CEO needs to know about fundraising
  • Your role in educating the corporate sector

What You’ll Get

  • A ‘real life’ example of a Board Sponsorship Policy.
  • A Board Sponsorship Policy template.
  • Video – ‘The Way We Give To Charity Is Dead Wrong’ – Dan Pallotta TedTalk.
  • Video – ‘What is the Board’s Job?’.


  • Registration for this webinar
  • Access to webinar resources
  • Limited replay option
  • Access to online forum
  • Normal Price $195
  • .

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If you have any questions about the webinar or the Fundraising Academy, please contact us via email.

Abby Clemence

Abby Clemence

My singular focus is to help you become a better fundraiser.  It is critical that the for-profit and for-purpose sectors come together in partnership so that we can tackle the global social and environmental issues we are all concerned about.

I founded Infinity Sponsorship with this purpose in mind, and bring 25 years in marketing, sales, adult education, communications, event management and corporate / cause-related partnership experience to organisations to help them transform their performance, maximise their impact and increase their income.