As a 'beginner' to the business world and as a social worker, I initially didn't know if the content would be relatable to me, however I have been pleasantly surprised. Thank you for making a difficult subject for me so relatable and digestible.Read More
An exceptional engager of people. Very knowledgeable about her subject, funny and very down-to-earth.Read More
I went to Abby's workshop and texted my CEO within the first hour to thank her for sending me - my brain is buzzing! I enjoyed a wonderfully dynamic presenter taking the whole room on a process-focussed day of engaging and retaining corporate sponsorship.Read More
I’ve done online courses before but I have never experienced anything like the quality and focus of the Sponsorship University. I’m a real beginner with sponsorship and I feel like my capacity and understanding has been transformed as a result of completing the Sponsorship Foundations Program.
The Sponsorship University is grounded in the reality of the not for profit sector. It takes a big picture view of the issues around developing sponsorship partnerships and then takes the learner through the practical steps of understanding and developing the materials. I can’t believe the quality of the templates which take so much work out of the process and have given me new confidence with how to approach sponsorship.
Abby’s thorough knowledge and clear presentations are reinforced by real examples. Her natural energy and commitment to the not for profit sector come through in every session and buoyed me up whenever I felt like the sessions would be a drag! I loved the fact that I could whizz through a couple of sessions in a block or take it slowly and develop all my tailored materials along the way. I feel so empowered about the process of sponsorship partnerships and I am able to communicate confidently within and beyond my organisation about the way forward. Already positive partnerships are developing and the whole organisation is taking a more sustainable approach to sponsorship. I can’t thank you enough for taking the weight off my shoulders and giving me the impetus and tools to move forward.
I can totally recommend Abby as a speaker and resource. She is knowledgeable and entertaining. Probably the most valuable training session I've taken part in, in more than 5 years.Read More
Excellent workshop. Engaging presenter. Great information.Read More
Excellent, animated speaker who was relaxed and passionate about sponsorships. The content resonated with me as it validated alot of what we already do.Read More
Abby's workshop was very timely with helpful information, as we are just now setting up sponsorships. She is a passionate and inspiring speaker who is easy to listen to and learn from.Read More
‘Abby worked with us for 3 years. She is an enthusiastic and naturally gifted communicator. Like all not for profits, we needed more resources to support the development of new member services and increased advocacy for members. Abby was proactive in approaching potential sponsors about establishing partnership with us. She was mindful at all times of our organisation’s sponsorship policy and consulted me and the Board effectively at all stages of a sponsorship arrangement. She is particularly talented in finding win/win opportunities for companies to contribute much needed financial resources to a hard-working and passionate not-for-profit like ours. Her efforts resulted in several hundred thousand dollars of additional resources to the organisation each year. I’m delighted to see Abby move into specialising in this role through her own consultancy, so that other not-for-profits may benefit from her talent.’Read More
I feel now like I have a great idea on how to best move forward with potential sponsors. Abby's use of real life stories made it very engaging.Read More
The Sponsorship Foundations Program is unlike anything I have ever seen - very well designed, thorough and is an incredibly worthy learning tool! It provides you with the step-by-step framework you need to find the right corporate partners to invest in your organisation. Each of the 16 lessons are very informative and educational, providing many ‘Ah Ha’ moments, and was the perfect blend of theoretical and practical knowledge. I have learned a lot from the course and I am absolutely sure that I can apply everything I have learned in the real world to be a more effective and efficient sponsorship-seeker for the Not-For-Profit that I am dedicated to.
Abby is a fabulous teacher and is very knowledgeable and experienced on the whole process, providing many real-life anecdotes that I could relate to.
The examples and templates that Abby has included in each lesson of the Sponsorship Foundations program are extremely beneficial - it was such a relief not to have to try and create them all myself! I look forward to adapting them to my organisation and implementing them ASAP.
The Sponsorship Foundations program is such a thorough course that has enabled me, as the sponsorship-seeker, to learn at my own pace, have access to support when I need it, and keep the tools that I will continue to use and build upon as I further my career in sponsorship.
I look forward to being wildly successful in the whole corporate sponsorship process. What a great online training program!Read More
On behalf of our sponsorship team at TEDxPhoenixville (Philadelphia, Pennsylvania's largest and longest running TEDx event) we would like to personally thank you for providing our team an AMAZING roadmap to sponsorship success this year!
Your ebooks on sponsorship development and planning helped us create a winning strategy for partnering with reputable companies in our area. Your insights and step by step formulas were invaluable to our organization and our fundraising efforts this year, especially as they helped us to re-envision our sponsorship opportunities as mutual partnering relationships equally benefitting TEDxPhoenixville and our circle of corporate partners.
I can say that, thanks to your guidance, many of our team members were able to discard prior misconceptions about sponsorship being an act of charity and view our current and future sponsorship opportunities in a new light. It is SO much more empowering to approach sponsorship partners from a position of self confidence and self assuredness, knowing WHAT we have to offer in the relationship, knowing the real VALUE of our audience, knowing how to respect the special RELATIONSHIP we have with our fan base and knowing how to introduce sponsors to that fan base as you would introduce a new friend to a close knit family.
Thank you for sharing your insights on preparation, planning, acquiring and maintaining sponsorship relationships. You've definitely cut through the clutter and made this process much easier for both the novice and the experienced among us. We're looking forward to another successful year. Wishing you all the best