Finding Your Next Sponsor In Three Easy Steps

When you’re researching and approaching companies to invest funds into your For-Purpose organisation, do you know the tell-tale signs to look for that let you know whether this relationship could be your best-ever partnership, rather than just a luke warm relationship?

Do you know what your potential partners are looking for from a relationship with you?

There’s more to finding your ideal sponsor than just looking for ‘deep pockets’ and companies that seem to be ‘sponsoring everything’.

You only have one chance to get your approach right – make it one worth celebrating.


In this webinar Abby reveals three easy steps that will stand the test of time and allow you to find the companies that best align with your mission, goals and supporters.  You will walk away with tips to help you look more deeply at your supporter-base that will allow you make the right connection with companies so they become fantastic supporters of your event, charity or organisation.

What You’ll Learn

  • How to mine your database and supporter demographics to reveal where natural sponsorship alignment lies
  • Your powerful role as a gate keeper to a target market a potential sponsor is not yet doing business with
  • Why companies sponsor and how to make it work to your advantage
  • How to make the right connection within a company

What You’ll Get

  • Ebook – 8 Steps To Get Sponsorship For Your Not-For-Profit
  • 8 Free Templates and Guides (Cover Page guide, Positioning Statement guide, Why partner with us? guide, Annual Marketing Schedule, Who are we and who are our sponsors? guide, Biography guide and template, Investment guide, Real Life example proposal)


  • Registration for this webinar
  • Access to webinar resources
  • Limited replay option
  • Access to online forum
  • Normal Price $195
  • .

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If you have any questions about the webinar or the Fundraising Academy, please contact us via email.

Abby Clemence

Abby Clemence

My singular focus is to help you become a better fundraiser.  It is critical that the for-profit and for-purpose sectors come together in partnership so that we can tackle the global social and environmental issues we are all concerned about.

I founded Infinity Sponsorship with this purpose in mind, and bring 25 years in marketing, sales, adult education, communications, event management and corporate / cause-related partnership experience to organisations to help them transform their performance, maximise their impact and increase their income.