We all know that the right corporate partners can make all the difference to the calibre of the events you run, the programs your organisation delivers and the kind of talent you can attract on staff.
It begs the question, are you experiencing wild success at attracting sponsors or are you or your team challenged by the thought of picking up the phone to build a relationship with a company that you may share an alignment with?
Cold calls aren’t only for salespeople. Everyone has been in a situation where they’ve had to contact someone new, either personally or professionally, and they just can’t pick up the phone. In the For-Purpose sector, cold calling is a highly sought-after skill especially when organising volunteers, lobbying government, dealing with the media, welcoming new supporters, surveying exiting members, asking people for donations – the uses are endless!